The Four Moments of Truth

BOOK-4MOT

Regular price $19.95
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There is an almost endless list of variables to account for (and stakeholders to consider) if you are responsible for measuring the impact of training in your organization. But, one thing is for certain, if the Trainee, Trainer and Next-Level Manager (of the Trainee) aren’t all on the same page, the probability of ongoing skill application and targeted behavior change is low. “The Four Moments of Truth” (4MOT) is a practitioner’s guide to training transfer and sustainment grounded in time-tested fundamentals of evaluation strategy. This book is the product of over three decades of design experience by author Dr. Sam Shriver. In a concise and easy-to-follow narrative, Shriver reviews pioneering research in the fields of training evaluation, measurement and impact analysis, and then walks the reader through the details associated with successful implementation of The Four Moments of Truth™ process. In essence, 4MOT™ is a straightforward blueprint that connects learning to behavior change, and behavior change to tangible results.

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WORKSHOP CANCELLATION
Attendee will receive a full refund for cancellation outside of 30 days prior to the workshop date. Cancellation between 30 and 15 days prior to the workshop date will result in a cancellation fee equal to 50% of enrollment. Cancellation within 15 days of the workshop date requires full payment.
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